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Published:  2012-10-14 Views:  640
Author:  Kayla
Published in:  Traffic Generation
If you want to succeed online, you need to have a list. This is the basic foundation of Internet Marketing. Most people know this. A common phrase that aspiring online entrepreneurs will hear time and time again is without a list, you won't make any cash. This is true to some degree. If you're looking to make money online, e-mailing your list is the way to go. You might make more money from your website from time to time, but overall, you will make the most money from e-mailing your list. There is actually a lot more to e-mail marketing than broadcasting an e-mail asking people to buy something from you.

Building a list begins with collecting e-mail addresses that subscribers have given you permission to have. It's not just about having an opt in box. The problem lies in the fact that anyone can enter an e-mail in the box that may not belong to them. Anyone can avoid any potential problems (like being called a spammer!) by simply having a confirmation e-mail sent out after the person subscribes. Once this is sent out, and they confirm, you cannot be accused of sending unwanted e-mails. The confirmation guarantees that they actually want to hear from you from time to time. Make sure that your subscribers are having their needs met with your emails. Your subscribers will begin to want longer emails that reflect your voice. They is what they will get accustomed to. Don't deviate. If you are unclear about subscriber expectations, then you can always ask them to clarify things for you. Send out a survey asking what your subscribers want and need most from you. Then use this information to make your subscribers happy. Keep in mind that you are not producing these emails for your benefit. The emails are produced to meet the expectations of your subscribers.

Work as hard as possible both to build and then to keep the trust of the people on your list. It's easiest to do this by promoting the things that you know have earned the right to be promoted. Before you recommend anything to your list, test it out yourself. After all, would you recommend a product to your best friend before you know for sure that it is as great as the hype says it is? No you wouldn't. Then why would you even think of attempting it on your list? The quickest way to fail completely at email marketing is to recommend or try to sell a product that won't work. It is almost impossible to regain the trust of an opt-in list that you have deceived in the past.

E-mail marketing is a fun filled endeavor, yet there are many things to consider when you start out. E-mail marketing has very little to do with blasting meaningless e-mails with links leading to an order page. Email marketing is a subtle art form-and it is one that you really need to master if you want to make money online. The tips in this article should help you form a solid foundation for your e-mail marketing endeavor.

Kayla Milliway is known for giving her audience a variety of content and is also famous for being a committed blogger. She has written on multiple topics including Article Marketing, online marketing, and network marketing. Checkout her article on celebrating home scam and on World Ventures scam

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