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Published:  2012-10-24 Views:  921
Author:  Boshart
Published in:  Podcasts
Have you thought about cashing in on the mobile marketing opportunity? Mobile marketing is promising to be at least as big as online marketing, if not bigger. Mobile marketing offers companies the chance to stay in close contact with prospects and customers, and they can offer people all kinds of incentives for making themselves available to mobile messages. It's best to get in while the big boys are doing this so that you will look like you are on the same playing field (and before the field gets flooded). So how do you make sure that your mobile marketing campaign is a success? The following guidelines will help you start off in mobile marketing in the most productive possible way.

Make sure that your sentences are not long winded. Don't overdo it. Utilize email for messages that run a little bit long. You should have a definite goal in mind. Send a call to action message for everything that you want to accomplish and then move on. You message should be around 200 character, which is shorter than an email, but longer than a tweet. If you need more space than this, then get another way to market your product. No one wants to get a lengthy text messages. Above all, a lot of mobile devices are not able to accept longer text messages. If it is a short text message, it has a better chance of getting read. Be short and sweet. Make your mobile messages very short. This is not because people are not capable of reading longer messages. It is also because you do not always know exactly which kind of mobile device is going to be receiving your message. Because they are much older, some phones just cannot pick up messages that are too long. Keep your message short and you will increase the possibility that your recipient will read it. Visit reginarealestateagents.blog.com for excellent opinion.

Try not to overload your recipient with messages. When you first learn, you want to send a lot of them. If you have a list, you will be tempted to text everyone on that list. Fight this urge! Fight it to the death! Sending too many text messages will just aggravate people and they will ignore them. Limit yourself to, at most, one message per week. If you can make it only one per month, then that would really be wonderful. Your messages most likely will be read and get responses if you can make yourself only send out one message per month. You should always keep up with the latest marketing technologies. New technologies are constantly replacing older ones. Fifty years ago, if you wanted to send a message to lots of people, you would have used direct mail (you can still do this now, of course). If you want to get in on the biggest marketing trend of today, you have to start using mobile marketing. The real mobile marketing explosion is yet to come, so right now is the ideal time to make your mark!
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